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Privacy Statement of Rogers-Dabbs Chevrolet, Inc.

This privacy statement discloses the privacy practices of Rogers-Dabbs Chevrolet, Inc., concerning the collection and use of information provided by customers through the Rogers-Dabbs Chevrolet, Inc., internet site.

  1. How We Collect and Use Information
    1. Log Files
      A log file is a file that lists actions that have occurred. For example, Web servers maintain log files listing every request made to the server. With log file analysis tools, it is possible to get a good idea of where visitors are coming from, how often they return, and how they navigate through a site. Using cookies enables Webmasters to log even more detailed information about how individual users are accessing a site.
      1. Any time you visit any of our website, our servers automatically gather information from your browser such as the following:
        1. Your IP Addresses
        2. Browser Type
        3. Internet Service Provider (ISP)
        4. Referring and Exit Pages
        5. Platform Type
        6. The Date and Time You Visit
        7. The Number of Hits (Total number of times our site has been visited.)
      2. Log files are used to analyze trends, administer the site, prevent fraud, track total movement, and gather broad demographic information. For example, we may log your IP address for system administration purposes. IP addresses are logged to track a user’s session. This gives us an idea of which parts of our site users are visiting. We do not share information in the log files with anyone not directly affiliated with our company.
    2. Cookies
      A cookie is a small string of text stored on a user's computer by a web browser. A cookie consists of bits of information such as user preferences, shopping cart contents, and the identifier for a server-based session, or other data used by websites. It is sent as an HTTP header by a web server to a web client (usually a browser) and then sent back unchanged by the client each time he or she accesses that server. A cookie can be used for authenticating, session tracking and maintaining specific information about users, such as site preferences.
      We may use cookies to keep track of some types of information while you are visiting our website or using our services. Cookies are very small files placed on your computer, and they allow us to count the number of visitors to our website and distinguish repeat visitors from new visitors. They also allow us to save user preferences and track user trends. We may rely on cookies for the proper operation of our website.
    3. Web Beacons
      A web beacon is a transparent image file that may be used to monitor your journey around a single website or collection of sites. They are also referred to as web bugs and are commonly used by sites that hire third-party services to monitor traffic. They may be used in association with cookies to understand how visitors interact with the pages and content on the pages of a web site. We may also use web beacons in email communications in order to understand the behavior of our customers.
    4. Information About You
      When you register or subscribe to any of our services, including the Rogers-Dabbs Chevrolet, Inc. Preferred Owner Program, we may collect a wide variety of information about you that you voluntarily provide. Your participation in programs offered by Rogers-Dabbs Chevrolet, Inc., is voluntary and any information you provide is transmitted with your specific consent. All information provided by you and collected by us will be used in accordance with the General Motors Privacy Policy.
    5. Purchase Information
      To process purchases, we may require your name, address, phone number, email address and credit card information. Credit card transactions are processed in accordance with industry standards, and we only use your credit card information for that purpose.
    6. Emails and Telephone Numbers
      We may require an e-mail address from you when you register for our services. We may use your e-mail for both transactional and promotional reasons. We reserve the right to send you certain communications relating to the our services, such as service announcements, administrative messages upcoming sales, promotions, loyalty offers and other communications unless you choose to opt out of receiving such communications pursuant to Section V of this Privacy Statement.
    7. Disclosure of Your Information to Third Parties
      1. Disclosure by Law
        You agree that we may disclose information you provide if required to do so by law or if we, in our sole discretion, believe that disclosure is reasonable to (1) comply with the law, requests or orders from law enforcement, or any legal process (whether or not such disclosure is required by applicable law); or (2) protect or defend Owner's, or a third party’s, rights or property
      2. Disclosure to Third Parties
        Information about your transactions with us, including information you provide to us in furtherance of any transactions, will not be disclosed to any non-affiliated third parties except as permitted by you or by law as set forth in the preceding paragraph.
  2. Age Restrictions
    You must be over the age of eighteen (18) to use our services.
  3. Security
    We have security measures in place to protect the loss, misuse and alteration of the information stored in our database. We will exercise reasonable care in providing secure transmission of information between your computer and our servers, but given that no information transmitted over the Internet can be guaranteed 100% secure, we cannot ensure or warrant the security of any information transmitted to us over the Internet and hence accept no liability for any unintentional disclosure.
  4. Links to Other Sites
    We are not responsible for the privacy practices or the content of other websites that may be linked to this site or of any third party advertisers.
  5. Opt-Out
    You may opt-out of receiving promotional emails and newsletters if you wish. Each promotional email or newsletter received by email contains an “unsubscribe” link that will allow you to opt-out of receiving future communications. To opt-out, click on the “unsubscribe” link in the email or newsletter.
  6. Acceptance of Privacy Statement
    Your use of our programs and website, including any dispute concerning privacy, is subject to this privacy statement and the applicable Terms of Use. BY USING OUR WEBSITE, YOU ARE ACCEPTING THE PRACTICES SET OUT IN THIS PRIVACY STATEMENT AND THE APPLICABLE TERMS AND CONDITIONS OF SERVICE.
    If we decide to change our privacy policy, we will post those changes to this privacy statement page and any other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, or by other means, such as e-mail, at our discretion.
    Your continued use of any portion of our website following posting of the updated privacy statement will constitute your acceptance of the changes.
  7. Effective Date
    This privacy statement was last revised on May 12, 2010.